Pro's Cafe in Beirut Harnesses WiFi Marketing to Collect 10,000 Leads

Like many cafes in competitive cities, the challenge of turning foot traffic into lasting customer relationships was a task for Social WiFi, the innovative WiFi marketing platform that transformed their guest WiFi into a powerful lead-generation engine.

https://www.instagram.com/pros_cafe/?hl=en
Sports Bar
Beirut, Lebanon
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The Solution

That's when Pro's Cafe discovered Social WiFi. Social WiFi upgraded the standard guest WiFi into an intelligent marketing tool, collecting valuable customer data, such as phone numbers and emails, directly through a simple login process.

This data feeds straight into the CRM, enabling automated marketing workflows powered by AI for smarter communications.

Key features that appealed to Pro's Cafe included:

Seamless Data Collection: Guests connect to WiFi via a branded portal, opting in to share contact info in exchange for free access.
CRM Integration: Automatic syncing of leads to popular CRM systems, building a database for targeted outreach.
Marketing Automation: Timed email campaigns based on visit habits, plus automated review requests to direct satisfied customers to sites like TripAdvisor or Google.
AI-Driven Insights: Enhanced personalization to drive repeat visits and higher engagement.

For cafes in Lebanon facing connectivity challenges, Social WiFi's compatibility with various routers made it a no-brainer. Pro's Cafe joined the platform in April 2024, eager to leverage their existing setup for maximum impact.

The Results

The impact was swift and profound. By July 2025 (just 15 months after implementation) Pro's Cafe had amassed an impressive 10,000 phone numbers in their CRM. This treasure trove of leads unlocked new avenues for growth:

Personalized Marketing: Tailored emails promoting specials, like Juventus match-day deals or seasonal Italian-American fusions, saw open rates soar.
Review Boost: Automated requests led to a surge in positive TripAdvisor and Google reviews, enhancing SEO and attracting more foot traffic.
Loyalty Surge: Repeat visits increased as customers received timely offers based on their habits, turning casual coffee runs into habitual stops.

Quantitatively, this WiFi marketing strategy delivered a ROI that far exceeded expectations, with minimal ongoing effort. Pro's Cafe's Instagram buzz amplified as satisfied guests shared their experiences, further fuelling organic growth in Beirut's competitive cafe market.